Leasing is the new coffee!!

Leasing and coffee are very similar in many ways. Both are very popular, both have a slight mystique, but they are more alike than you would think! I was always taught at the start to make the audience smile, so here goes, ” Waiter, this coffee tastes like mud,… thank you sir, it was ground this morning” I know, there is nothing like an old joke, and that was nothing like an old joke!

There is serious side to that, many companies view leasing as old hat, very similar to banks and other institutions. But in reality, it has also helped companies grow, and expand over the last 40 years, and is still coming up with new ideas.

There are numerous varieties of coffee, as there are in leasing, but let me expand further. Years ago, there was ground coffee, then granulated, and if you were very lucky, filter coffee. Now of course, they are too numerous to shake a stick at,  decaf,  flat white, cappuccino, espresso etc. Leasing has also changed from just straight asset leasing , to  lease purchase, which was a posh name for HP really, lease rental, operating leasing, and of course sales aid leasing.

First thing in the morning , most people will have a coffee to help kick start the brain to face the day ahead, leasing can and does help kick start new business to open their doors for the first time.

Strengths of coffee are varied, double expresso, macchiato, to suit individual tastes. Leasing is the same, however for strength, substitute rate, new starts require more strength, perhaps DG’s, larger companies will not require the same sort of initial strength, as their accounts will qualify their strength.

The key is both leasing and coffee can be personalised to individual tastes and businesses. Whatever the equipment, whatever the taste, leasing will help you reach the next stage, if you are a start-up, it can help you acquire the equipment you need to start, or as an established company, help you seize other business opportunities, for growth to complete a new order, or to grow your business in other ways. With business opportunities, the window only stays open for a short time, leasing helps you through the window.

With Oak, there is a subtle difference, we all like trying different coffees, Italian, French, Swedish, the smell and aroma reflecting the different beans and methods of roasting. With Oak, we offer leasing to the whole of Europe, not just Italy, France and Sweden.

So if you are new start business, or an existing company looking to sell into Europe, come and smell the coffee with Oak Leasing, the taste is great wherever you are!!

 

 

 

This entry was posted in Equipment lease blog, Equipment Leasing, European Leasing, leasing for SMEs. Bookmark the permalink.

3 Responses to Leasing is the new coffee!!

  1. Clarence Ruehlen says:

    This concept blew my mind.

  2. Guy says:

    Such fabulous idea

  3. John says:

    I couldn’t resist commenting. Exceptionally well written!

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